Beskidzkie brand produces saltsticks and chips. Our project was based on the idea that it is better to be yourself than to pretend. The action "Bez kitu" was a contest in which participants had the task to record a short video of their everyday life, showing what does it mean for them to be themselves. Our graphic designers made landing page and visuals for social media. As part of the project we’ve made T-shirts - one was with a horse that is repainted as a zebra. Author of design was Gouda works. Also we have involved several polish influencers who have recorded materials in the style of other vloggers - you can find and watch their videos below.
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